
JURI CLINIC OF PLASTIC SURGERY
EXCELLENCE AND SCIENTIFIC QUALITY FOR BEAUTY
Institution asociated to the School of Medical Science of
the University of Buenos Aires.
Working Philosophy
This is a specialty that joins the latest scientific
breakthroughs with feelings. "It's not only a matter of intelligence; for us,
feelings and the search for beauty are a priority. In other areas of medical knowledge, it
is enough with knowing, keeping yourself updated. To make a heart transplant or to extract
a tumor you have to know the procedure. On the other hand, to practice an aesthetic
surgery, you have to know - this is imperative - and to feel it.

These are two completely different mental activities: to
know and to feel. Both are indispensable to transform a face, to help it get closer to the
model of beauty.
It is an artistic criteria; good plastic surgeons are like great concert performers, they
know the technique, but they perform according to the needs: to understand the best way of
attaining the best for each face.
This is a model that leads us to perfection, that makes us aim at it as a goal.
Beauty is the human posibility
of getting closer to the Divine proportion.
The search for beauty is the search for happiness. To know
how to find beauty in every thing, to live searching for the Divine proportion that
philosophers and artists spoke about.
Michelangelo stated that beauty is the language God uses to communicate with people. He
also said that, from all of Nature's wonders, none was more exciting than a beautiful
face. "A beautiful woman's face transports me to Heaven because nothing else can
cause me such joy." Plato said that the goal of human life is the contemplation of
beauty.
Beauty resides in the proportion, said Victor Hugo. Beauty is in the proportion, said
Pitágoras.
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